This week, I decided to take you on a special sock world tour.
We're staying on theme and treating ourselves to an imaginary vacation (yes, because this isn't the year to go on a world tour, we agree...).
So I did some research to help you discover the sock specialties that each different country has.
So here we go with the sock attitude!
The Japanese
We told you about it in this article , we promised you that we would talk about it, here we are. Tabi are socks adapted to the cultural shoes of the Japanese (which are similar to the flip-flops that we know). But it is also the Japanese who wear a lot of transparent socks, where Violette discovered them. It is very important for the Japanese to have beautiful socks since they take off their shoes a lot. Because it is customary to take off your shoes as soon as you enter a private space, houses , etc. It's simple, the Japanese love socks and they know how to make them stylish accessories with taste! They are the pros of matching socks/outfit. Women wear them a lot with sandals in order to reveal them to the world .
The Italians
Our Italian neighbors are known for their expertise in fabric and fashion . Milan has hosted fashion week twice a year since 1958. And you probably know that our factory is also located in Italy . It was with this meeting that Violette understood how much socks rhymed with quality in Italy. We are very attached to our factory, which is improving and fascinating us from collection to collection. They have been unfailingly supportive since the beginning of the brand and they always give good advice . The Italians therefore have this sock attitude: quality socks!
The Germans
We could remind you of that good old cliché of the German tourist wearing socks with sandals , a habit they have now lost. But we are not going to do that because we prefer to ignore the fact that the French dared to take up this clothing habit that should not exist. 🤦♀️ Okay… The Germans were proud (but a little shocked all the same) to see that this “trend” was all the rage among French teenagers . Except that the combo looked more like “high socks and pool flip-flops”. For the record, this fashion actually comes from African-Americans as well as athletes .
The English
Our neighbours across the Channel are at the origin of the legend of Christmas socks . It is with the image of Saint Nicholas that the legend takes shape. Nicolas was a little boy from a wealthy family who lost his parents very young . He therefore decided to use his parents' fortune to help the most deprived . But being very shy , Nicolas helped people in need at night , to keep his identity secret. It was when he wanted to help a peasant father who could not marry his three daughters without a dowry that his identity was discovered. Indeed, Nicolas went to the peasant's house to put a bag of gold in a sock among others that was drying in front of the fireplace . He did it again twice for the peasant's two other daughters. But the peasant was waiting for him on his third visit. He knelt down in front of Saint Nicholas to express his gratitude .
The French
As far as we are concerned, we are the worst sock collectors in Europe. In fact, on average, the French own 17 pairs of socks each. Which is far behind the Germans who own 24 pairs of socks. Long live minimalism! But this is not a compliment , the French are "accused" of not changing their socks every day. Only 2/3 of the French change their socks every day... we prefer not to know about the remaining third! 🤢 But if you are reading us, you are probably passionate about socks. You may also wear our St Eustache, which leads us to believe that you are part of the "I love changing my socks every day to make my colleagues jealous at the office" team. Thank you for raising the bar! 🙏
I hope this article has brought you a little change of scenery! See you next week 🥰